Free Tool + Guide

What Cash Flow Advice Can You Legally Offer?

If you give clients any kind of financial guidance, use the free tool below to see what you can say, what may involve legal risk, and when extra licensing or authorisation may be needed.

Advisor showing that cash flow advice is distinct from advice on loans, insurance, investments, mortgages, and pensions

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1. Where are you based? (select 1)

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2. What type of advice are you wanting to give? (select 1)

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Article

A helpful summary

The tool above gives you the quick answer; this section walks through the same boundary step by step.

Start

What are you advising on?

Are you explaining:

  • cash flow forecasts
  • payment timing
  • shortfalls or surpluses
  • working-capital pressure
  • scenarios such as late payers, hiring, tax timing, payroll pressure
Usually safe

Cash flow insight / operational advice

Are you saying something like:

  • “you may need funding”
  • “you should talk to a lender”
  • “you should get specialist insurance advice”
  • “you may need investment advice”
⚠️
Depends on wording

Often safer if you identify the issue and make a neutral introduction, rather than steering the client to a loan, insurer, or investment product

Are you recommending a regulated financial product such as:

  • a specific loan
  • a specific lender
  • a mortgage or overdraft
  • an insurance policy or insurer
  • an investment product
  • a KiwiSaver / super / pension style product where applicable
Likely regulated

Advice on lending, insurance, investments, or pension-style products will likely require extra licensing or authorisation

The short version

Across New Zealand, Australia, and the UK, the same practical rule shows up again and again.

Talking about cash flow, timing, shortfalls, collections, supplier pressure, and scenarios is usually one thing.

Recommending a loan, insurance policy, mortgage, investment, or pension product is another.

That distinction matters because advice on those products is regulated.

What is usually fine

Firms can usually:

  • prepare and explain cash flow forecasts
  • model scenarios such as late payments, hiring, tax timing, payroll pressure, and cost changes
  • identify likely shortfalls or surplus cash
  • discuss debtor pressure, creditor timing, stock pressure, and working-capital actions
  • suggest practical operational next steps such as improving collections, delaying spend, reviewing drawings, or getting specialist help

This is also the line shown in the uploaded NZ one-pager: cash flow forecasting, reporting, scenario modelling, shortfall analysis, working-capital discussion, and practical next steps usually sit in the safer lane.

The common thread is that you are analysing the business cash position and helping the client decide what operational actions to take.

You are not telling the client which lender, insurance policy, investment, mortgage, or KiwiSaver-style product to choose.

What starts to get risky

Risk increases when someone:

  • recommends a specific lender, loan, insurance policy, insurer, broker, mortgage, or investment product
  • frames operational insight as if it were licensed financial advice
  • uses wording that implies a recommendation rather than analysis
  • markets the service in a way that sounds like certainty or guaranteed outcomes

The more your language sounds like “take this loan” or “switch to this insurer”, the closer you move to regulated advice.

The safer pattern is to identify the problem, explain the cash impact, and, if you are not licensed or authorised for that advice, say specialist advice is needed. A neutral introduction is different from telling the client which lender, insurer, or product they should choose.

Real examples

Usually fine

“You will likely run short in 3 weeks if the March debtor book lands late.”

Likely regulated

“You should take a business loan from [specific bank].”

Usually safer

“You may need funding if debtor timing does not improve. Talk to a qualified lending specialist.”

Likely regulated

“You should switch insurers.”

Usually fine

“Your wages, tax, and creditor timing suggest pressure in late April. You may need to delay drawings.”

Best practice if you want to offer cash flow advisory

  • Define the service clearly in the engagement letter, and update it if the scope changes.
  • Describe it as forecasting, scenario support, and operational cash insight.
  • Avoid wording that sounds like advice on a loan, insurance policy, mortgage, or investment product.
  • Document assumptions.
  • Check professional indemnity insurance cover with your broker before launch or expansion.
  • When a client needs lending, insurance, investment, legal, or tax advice, stop at the diagnosis. You can say specialist advice is needed and make a neutral introduction, but do not steer the client to a specific provider or product unless that sits inside your licence or authorisation scope.

What “refer out” means here

Referring a client to a specialist is not the same as recommending a loan, insurer, mortgage, or investment product. The safer pattern is to explain the issue, say the client may need specialist advice, and, if helpful, offer a neutral introduction.

  • Safer: “You may need lending advice. We can introduce you to a lending specialist.”
  • Riskier: “Use this lender and take this facility.”
  • Use extra care if you are paid for referrals, only use one provider, help choose the final product, or package the referral as part of the advice service. That is where introductions can start to look like regulated advice or create conflict issues.

Run cash flow advisory

Use Budgee to build forecasts, model scenarios, and guide cash decisions without turning the service into advice on a loan, insurance policy, or investment product.

Disclaimer

This page is general information only. It is not legal, licensing, or insurance advice. Firms should confirm their position with their lawyer, regulator guidance, and insurance broker before launching or expanding a cash flow advisory service.